We love a challenge.

Real examples of how we adapt our strategic thinking and delivery, to address unique partner ecosystem challenges.

OUR WORK

Case Studies

Revitalize at speed

How do you turn around an underperforming partner marketing program in just 8 weeks? Here’s how ServiceNow rebuilt trust and provided flexibility—at speed.

Bring it together

Lots of channel programs end up with scattered data in multiple portals. We helped Samsung France bring it all together, for instant insight and impressive growth.

Loyalty pays all

There can be a direct link between rewarding partner loyalty and increasing sales. Lenovo achieved this with a highly personalized journey.

Drive true potential

ServiceNow sought to upgrade how it worked with partners. But, without visibility into relationships or capability gaps, how do you do that at scale?

Re-energize engagement

When Zebra partner engagement dropped, we moved quickly to review and optimize their experiences, resulting in over five times more campaign activity.

Broaden your market

Lenovo needed to change partner attitudes and behaviors, moving from simple hardware transactions to wider solution sells.

Aim training higher

Engaging high-achieving partners calls for an innovative, rewarding training medium. That's how we helped Dell drive up workstation sales with its top partners.

Optimize partner investment

Sage UK & Ireland needed clarity on partner capability, to focus investment where it would drive the greatest return. Our independent assessment soon paid off.

Engage partners at scale

Samsung France's channel program had big potential, but the data was scattered across files and portals. In three months, we fixed that with PartnerView—a single view of revenue, tier readiness, rebates, MDF, and training that puts everyone's focus on growth.

It pays to be unconventional

Partner events can follow a very regular routine that limit results and even disengage. We helped Splunk shout about its new offerings at a higher volume.